Personalization

Personalize your mail.

Use merge variable to add info unique to each recipient.

“Direct mail has been a great investment for us. It used to be too much of a hassle and not trackable enough to justify. HomeDrop solved those problems.”

Brody Jones

Each piece of mail can be unique. You can use merge variables to add names, addresses, or custom fields to your mail. For example, you can design a postcard that says "Hey {{first_name}}...". Each postcard will address the recipient by name, increasing engagment.

FAQ

Frequently asked questions.

What if I don't have their name?

In some cases, you won't have a prospect's name. In that case, don't use that merge variable. In certain automated campaigns (Neighbors and Website Remarketing), we only obtain the address of the recipient. Usually these addresses are addressed as "Current Resident"

What if I don't have their name?

In some cases, you won't have a prospect's name. In that case, don't use that merge variable. In certain automated campaigns (Neighbors and Website Remarketing), we only obtain the address of the recipient. Usually these addresses are addressed as "Current Resident"

What if I don't have their name?

In some cases, you won't have a prospect's name. In that case, don't use that merge variable. In certain automated campaigns (Neighbors and Website Remarketing), we only obtain the address of the recipient. Usually these addresses are addressed as "Current Resident"

Can I add custom variables to Amazon products?

Can I add custom variables to Amazon products?

Can I add custom variables to Amazon products?

Is mail personailzation necessary?

Is mail personailzation necessary?

Is mail personailzation necessary?

stand out from the crowd

Make An Impression, Grow Your Business

  • Data Updated Daily

    Tracking Phone Numbers

    Postcards

    Letters

    Auto Follow Ups

    Custom Property Filters

    Live Reporting

stand out from the crowd

Make An Impression, Grow Your Business

  • Data Updated Daily

    Tracking Phone Numbers

    Postcards

    Letters

    Auto Follow Ups

    Custom Property Filters

    Live Reporting

stand out from the crowd

Make An Impression, Grow Your Business

  • Data Updated Daily

    Tracking Phone Numbers

    Postcards

    Letters

    Auto Follow Ups

    Custom Property Filters

    Live Reporting